Martin Christy
Judging Director – 30 years of tasting and understanding fine chocolate and cacao. Course Director and senior teacher at IICCT
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The International Chocolate Awards were founded in 2012 and are run by IICCT with a group of independent international partners with years of experience tasting and evaluating chocolate and running fine chocolate related events. Judges are drawn from sensory experts and members of the IICCT Alumni. Competitions are held in a growing number of countries and regions around the world in bean-to-bar and craft chocolatier rounds. Winners of the regional competitions are judged together at the World Final, which celebrates the best entries of the year.
Judging Director – 30 years of tasting and understanding fine chocolate and cacao. Course Director and senior teacher at IICCT
European Partner – Food Expert, Tea and Wine Sommelier, Chef, Journalist and Hospitality Consultant for 5 Star Hotels.
Americas Partner – James Beard Award-Winning Chef and Food Writer. Culinary Historian, Chocolate Expert and Founder of Gran Cacao Company.
Founding member of the Manhattan Chocolate Society and senior Grand Juror. USA
Food writer, author of chocolate books, artist and freelance chocolate expert. UK
Lecturer in Computer Science, judging consultant, long-term chocolate reviewer and expert. UK
Founder of online craft chocolate shop Cult de Choco. Awards main partner for Asia-Pacific. Hong Kong
Founder of online shop Chocolats-de-luxe.de. Partner for DACH and remote judging in Europe. Germany
Gilda “Jill” Sandique is a chef-educator and consultant for product and recipe R&D. Philippines
Food journalist and writer. Food educator. Wine and olive oil taster.
Italy
The most important thing about chocolate is whether you enjoy it or not, which of course is a totally subjective opinion.
So when we’re judging, we follow the ‘pleasure principle’,
how a chocolate makes you feel. Only after we’ve captured our like/dislike reaction, do we start to look
for more nuanced attributes like complexity, balance and
distinctiveness.
This is all based on how the brain works while tasting chocolate. We then use the IICCT Flavor Profile map and judging system, which was built using a neural network and research into how the flavors in different foods are related.
We then use what we call ‘managed subjectivity’ – advanced statistical analysis – to put this all together from our judges blinded individual evaluations to create an overall score.
Americas
Europe, Middle East, Africa
Asia-Pacific
Italian/Mediterranean
British
Scandinavian
Canadian
Benelux
DACH
Eastern European
French
Colombian
Peru
Central America